The Business model : what is it and how to create it ?
The business plan explains the operational and strategic implementation of this logic. It is the concrete translation of the entrepreneur's "good idea" and the way in which he will exploit it on the market. Very concretely, it translates the way the company does business. 👉 Watch now this video for more explanations 👈 The company's business plan in three points 1. The business plan is necessary for all companies Every company, whatever its size or activity, implements a business plan . Indeed, it is the general description of your project that explains how the company will create value for the customer (which offer and which advantages for the customer and for which customer), deliver this value (distribution, communication, customer relations...) and capture value in return (which financial profitability, which notoriety...). Even if you are a start-up (a company whose business plan is not yet fully defined but whose offer has a high scalability), you must estab...